The Glamour Shad spinnerbait, first sold in the early 2000s and was notable for introducing several innovative features to the spinnerbait market. At the time most spinnerbaits were crude by today’s standards. The Glamour Shad spinnerbait quickly gained a reputation for its realistic head design. At the time a head with fish-like details and 3D eyes, like the Glamour Shad™ was not common for spinnerbaits.
This design element helped it gain popularity among anglers, starting in Virginia where it was initially produced, and then spreading as it became a favored lure among both club-level, regional, and professional tournament fishermen due to its unique features and effectiveness in catching bass.
Other design Features of the original Glamour Shad™ Spinnerbait included a life-like silicone skirt, an ultra-realistic fish shaped head with 3D eyes, and wire size that was dependent on the head size. That means that the smaller weight baits had thinner wire and as the weight increased the wire size did as well. This was key to the vibration that made these spinnerbaits known fish catchers.
Endorsements and Professional Use: The Glamour Shad was endorsed by professional angler Dustin Wilks, who played a significant role in its design, particularly with the buzzbait variant. His involvement helped cement the lure’s reputation in competitive bass fishing circles. Tournament successes, like Jacob Powroznik’s win in an Eastern Division Everstart Series event in 2003, further highlighted the effectiveness of the Glamour Shad spinnerbait.
2022 saw a revival of the Glamour Shad™ Spinnerbait after a 20 year period of dormancy, the Glamour Shad spinnerbait was brought back by Taylor Man’s Custom Lures®. The design was updated by utilizing the original master molds for the ultra realistic heads, and the original wire sizes matched to the heads that made the bait, but with updated features like a double wire keeper to secure plastic trailers, Real Nickel and 24K Gold plated blades, Hand Built and Wire tied Skirts, and a super sharp Gamakatsu Hook. This revival shows the lasting impact and demand for the original design, although it came with some controversy regarding intellectual property rights.
The original owners of Glamour Shad™ abandoned their trademark, brand, and customers for over 20 years. Taylor Man’s Custom Lures filed for the Glamour Shad™ trademark and began building the their improved version of the Glamour Shad™ Spinnerbait. They had always loved the original design and saw ways we could improve the baits. Once Taylor Man’s saw the trademark was abandoned they applied for trademark rights and from USPTMO, that it is now currently pending. The original owners of the trademark after seeing the success of the brand coming back also applied for the trademark but were denied.